The Year Ahead in Exhibitions
Firstly, we here at UNEEK Staffing would like to wish all of our staff, clients and friends a very happy and prosperous new year! This year, 2020, throws up many new challenges in the economy and coupled with Brexit will prove to be a historic year. However, 2020 also throws up many new opportunities especially for businesses that wish to exhibit and sell onto others. Exhibitions are an excellent opportunity for businesses, large and small, to present their products to potent
Parliamentary Review
UNEEK Staffing are proud to announce that we have been invited to contribute towards this year’s Parliamentary Review! The Parliamentary Review was established in 2010 and coordinates a series of independent publications aiming to share best practice amongst policy makers and business leaders. Each edition focuses on a key governmental policy area and provides a summary of how business has fared over the course of the last year. The review is chaired by both Lord Pickles and
The advantages of experiential marketing, and what UNEEK has to offer you
Experiential marketing across the promo and events sector has increased dramatically in recent years and now forms an important cornerstone of field marketing’s economic performance. Research conducted into the subject has shown that around 41% of shoppers that are exposed to experiential marketing are more likely to go on to buy something in-store, bringing vital revenue for retailers and bigger businesses. Also, it brings a net worth to the UK economy of £230m every year, a

What automotive manufacturers look for in their exhibition staff
It is common knowledge that at car shows and exhibitions, having a motivated and friendly-faced team of staff really does help increase sales and drive up consumer interest. All of the evidence suggests that having dedicated and helpful team of staff can generate both consumer interest and satisfaction in your company. Here at Uneek staffing, all of our exhibition staff are well-briefed to ensure that before they venture out to engage with the public, that they know what they
How employee engagement affects customer experience
Having motivated, hard working staff members can be essential in making sure that customers receive a good experience. As well as the satisfaction from pleasing customers, there are many other benefits to owners and managers that come from a good customer experience. Businesses gain a reputation as someone that is good doing business with. Customers will essentially do marketing for you through formats such as word of mouth, and social media posts. This is a proven effective
Using staffing agencies at festivals
In the UK more than 1,000 festivals take place every year. The UK music festivals alone have over 3.5 million people attend a year and the market is estimated to be worth £2bn. Having top staff both to promote the festival and work across the festival are pivotal for attracting festival goers and giving them the best experience possible. Using staffing agencies to staff your festival has many benefits, one of these is that you can choose from a selection of trained individual
The Benefits of Experiential Marketing for Brands
Experiential marketing focuses on how customers can experience a brand and is perceived by customers to be more visually appealing; this can project the brand further than the average marketing campaign with customers more likely to retain their attention. Marketers are increasingly using experiential marketing as brands are struggling to draw customers’ attention and draw in long-term sales. With them increasingly using experiential marketing alongside a traditional campaign
How Leafleting Benefits Businesses
Leafleting lets people within the local area know about a business’ product offering. It enables them to target specific demographics in a certain area, compared to digital marketing where only a limited amount of people sees the advert. It is a good method of marketing for local businesses, with 72% of respondents taking some form of action from receiving a leaflet through their door and 48% of customers visiting a shop or finding out additional information about a company t
How to Host a Successful Exhibition
Exhibitions allow brands to showcase to the world how amazing their brand is and reminds their target audience of the best-selling points of the products and services being offered. Increasing brand exposure can result in an increase in sales, by attracting buyers who are interested in learning more about the product. Overall, exhibitions are used by brands due to them being fast, flexible and cost-effective. With roadshow marketing being proven to engage audiences with brand
How In-store demonstrations can benefit your company
In-store demonstrations are on of the most effective ways that companies can promote their goods their customers. It is clear to see the success of In-store demonstrations as a form of marketing as it would be difficult to walk in to a large supermarket or department store today and not see some form of item available to sample, this ranges from chances to sample foods and wines to trying out new technology such as phones or virtual reality headsets. One of the greatest stren